Fiscal 2011

• EMPIRE COMPANY REPORTS THIRD QUARTER RESULTS - March 8, 2011
• SOBEYS TO BUILD AUTOMATED DISTRIBUTION CENTRE IN TERREBONNE, QUÉBEC - January 27, 2011
• JIM DORES APPOINTED PRESIDENT OF THRIFTY FOODS - January 5, 2011
• EMPIRE COMPANY REPORTS SECOND QUARTER RESULTS - December 9, 2010
• SOBEYS OFFERS MOM A HELPING HAND THIS HOLIDAY SEASON - December 8, 2010
• SOBEYS INVESTS $31 MILLION INTO NEW THRIFTY FOODS’ DISTRIBUTION CENTRE ON VANCOUVER ISLAND - November 15, 2010
• PLMA AWARDS SALUTE SOBEYS PRIVATE LABEL BRANDS (Ontario) - November 15, 2010
• PLMA AWARDS SALUTE SOBEYS PRIVATE LABEL BRANDS (Atlantic, West, Quebec) - November 15, 2010
• SOBEYS INC. COMMITS TO SEAFOOD SUSTAINABILITY: "FIX THE WORST FIRST" - October 13, 2010
• SOBEYS QUÉBEC AND BMO LAUNCH THE BMO IGA AIR MILES MASTERCARD OFFERING MORE REWARDS TO GROCERY SHOPPERS - September 23, 2010
• EMPIRE COMPANY POSTS Q1 RESULTS - September 10, 2010
• SOBEYS AND BMO BANK OF MONTREAL LAUNCH NEW AIR MILES MASTERCARD IN ATLANTIC CANADA - September 9, 2010
• NEW NO FEE BMO CLUB SOBEYS MASTERCARD PUTS SHOPPERS IN THE POINTS COLLECTING FAST LANE (Ontario) - September 9, 2010
• NEW NO FEE BMO CLUB SOBEYS MASTERCARD PUTS SHOPPERS IN THE POINTS COLLECTING FAST LANE (West) - September 9, 2010
• BMO AND SOBEYS INC. STRIKE PARTNERSHIP TO OFFER GROCERY SHOPPERS MORE REWARDING CREDIT CARD PRODUCTS - September 9, 2010
• SOBEYS TO BUILD REPLACEMENT HEAD OFFICE - August 16, 2010
• SOBEYS INC. APPOINTS HEAD OF REAL ESTATE - August 13, 2010
• PRIVATE LABEL BRANDS TRANSFORMING HOW CANADIANS SHOP - July 7, 2010
• READY, SET, GRILL: GET FIRED UP THIS SUMMER WITH SOBEYS - June 28, 2010
• EMPIRE COMPANY POSTS Q4 RESULTS INCREASES DIVIDEND - June 25, 2010
• BEYOND THE FLYER: THE EVOLUTION OF CUSTOMER COMMUNICATIONS - June 16, 2010
• SOBEYS INC. HONOURED WITH NEW PRODUCT AWARDS - June 7, 2010
• SOBEYS INC. ANNOUNCES $150 MILLION 30-YEAR NOTE OFFERING - June 2, 2010
• SOBEYS SENDS A 'SIGNAL' THAT SUMMER IS ALMOST HERE - May 18, 2010
• SOBEYS INC. LAUNCHES FRESHCO. DISCOUNT STORES - May 12, 2010